About
Enterprise engineering, for every business.
We're a small Canadian team taking the kind of AI and data infrastructure normally reserved for Fortune 500 companies — and building it for businesses that can't hire a team to do it in-house.
Efren Macasaet
Founder, Embed AI Solutions
Before starting Embed AI, Efren led platform and AI engineering at Expedia Group, Walmart, CNN, and Shutterstock — building the systems that handle millions of customers, millions of dollars in ad spend, and millions of pieces of content. He started this company to bring that same engineering rigor to businesses that can't hire a Fortune 500 AI team. He's lived and worked across Singapore, Hong Kong, London, Toronto, and now calls Vancouver, BC home.
Expedia Group
Data Products & Platform
Walmart
Analytics Platform
CNN
Website & Product Development
Shutterstock
Analytics & Data Platform
How We Operate
Working Software, Not Slideware
We ship to production — real tools you can use, not strategy decks and recommendations you have to go build yourself.
Plain English, Always
No jargon, no acronym soup. You'll understand what we're building and why, every week.
Your Data, Your Code
Code, data, accounts, and domains — all yours. Custom builds ship with documentation and source. If you ever leave, we hand it over clean.
Expertise
Want enterprise-grade AI for your business?
30 minutes on the phone. We'll show you exactly what we'd build for your business — no jargon, no slide deck.